Sajal Banerjee, Bangalore
Source Configuration Management (SCM) is a product lifecycle
tracking of products source, whether it be documents, images, Web
pages or software source code. The source is tracked from the day it
is introduced under SCM control through any and all product builds
or releases that it is subsequently involved in.
Addressing this space in the Indian context is Spectrum Software
which is launching operations in India. Targeting the small, medium
and large organizations, Spectrum Software is contemplating making a
dent in this market through its SpectrumSCM - a single source SCM
system which includes integrated tools for version control, release
management, process control management, branching and issue
tracking.
"It will primarily be targeted at those businesses who have
pieced together a total application from individual vendors, or have
created their own applications because they are reluctant to commit
to a single traditional solution that is built for one platform,"
said Sarathi Srinivasan, president & CEO, Spectrum.
Going to the market purely through the channel route, Spectrum is
on the lookout for a suitable partner in the country. "We see India
as a very important market space for use of Configuration Management
(CM) tools. To make it successful here, is to partner with
established software product distribution companies who have
nationwide credibility and distribution channels. The ideal ones are
those who are already distributing similar products and tools to
organizations."
Presently, SpectrumSCM is available directly from Component
Source, the distributor of re-usable components, and Sun Solution
site, which is Sun Microsystem's authorised store for third party
vendor products on Sun/Java Platforms.
In the immediate future, the company plans to have only one
partner "if it is an established large entity that already has
nationwide distribution and product marketing capabilities".
However, the company is not against the idea of roping in regional
partners, "who are experienced in their regions to handle goals".
Known for its IT services industry, India has the most number of
CMM-level 4 and CMM-level 5 certified IT organizations which are
process oriented. The worldwide CM industry, according to a market
research by Ovum, is projected at $6.5 billion by 2005 from the
present $2.5 billion. "If we assume that if India contributes 1-2
percent, the market size stands at around $65-$130 million dollars,"
Sarathi said.
Spectrum is targeting $582 million revenue within the first four
years of operation. "Our first year goals are 1,000 licenses and the
second year about 10,000."
Competing with companies like Rational Software, ClearCase, PVCS,
Sarathi said the main difference in his product would be platform
portability and value. "Our tool is 100% Java enabled to write-once
run-anywhere strategy that enables us to maximize SpectrumSCM
feature set while maintaining a competitive pricing level," he
added.
On asked about the timing of entering the country, he said,
"Fundamentally, organizations are watching their spending and any
organization which is improving productivity, following quality
practices, are always going to remain potential customers."